Category: Marketing

  • The 5 most effective Digital Marketing Strategies

    The 5 most effective Digital Marketing Strategies

    Many people are saying that now is the perfect time to make money on the Internet, and online business owners are still generating great profits, even in this time of so-called recession. Here are a few important things to consider in your online campaign for 2019Search Engine Optimisation (SEO) A colleague of mine is skeptical…

  • How to write great marketing copy

    How to write great marketing copy

    Well-written marketing material is key to success in any business, online or otherwise. You’ll need to get a thorough grasp of these concepts so you can communicate effectively with your customers, and influence them to purchase from you!  Let’s explore some of the key strategies to use when writing marketing material and sales copy for…

  • Why marketing is like planning a royal wedding

    Why marketing is like planning a royal wedding

    Planning a wedding isn’t easy, especially if you happen to be part of the British Royal Family!  I can’t imagine what it would have been like to book Westminster Abbey, get the right photographers, deal with the media, plan catering for hundreds of people, design the seating plan, and write the invitations. And then there’s…